Careers

About the Position: 
We are seeking an experienced and motivated Sales and Marketing Manager to lead our outreach to hospital customers. This person will drive revenue through sales of our data products, hospital performance badges, customized reports, and related offerings. You will also shape and execute a marketing strategy that increases visibility, drives demand, and strengthens engagement with key decision-makers across large and small hospitals. 

This is a full or part-time opportunity to join our work at the vanguard of advancing social responsibility in health care by helping us build relationships with high-performing, socially responsible hospitals in the US. The Manager will lead our marketing efforts and work closely with the President, Vice President of Communications, Vice President of Finance and Administration and Chief of Staff and should expect to quickly take leadership over our efforts to build brand awareness by establishing marketing materials and conducting sales efforts of our digital badge products. Though we have a friendly and respectful culture, our staff is very self-motivated and serious about producing high-quality work at the national level, something that is required to advance our aspirational goals. 

Responsibilities: 

Sales 
● Develop and manage a sales pipeline of hospital and health system customers.
● Promote products such as badges, data subscriptions, consulting engagements, and custom reports. 
● Conduct outreach to hospital executives, quality officers, and marketing/PR teams.
● Lead product demos, pitch meetings, and contract negotiations. 
● Work with leadership to set revenue targets and track performance. 
● Identify opportunities for long-term partnership. 

Marketing 
● Design and execute marketing campaigns to promote our offerings to hospitals.
● Develop collateral (emails, pitch decks, brochures, case studies, landing pages).
● Collaborate with communications and design teams to ensure brand consistency.
● Manage outreach via digital channels, trade publications, and events. 
● Leverage hospital success stories to build credibility and increase inbound interest.

Strategy & Customer Success 
● Gather and relay customer feedback to improve products and positioning.
● Monitor market trends and competitor activity in hospital quality, PR, and consulting spaces. 
● Contribute to pricing models and new product development. 
● Ensure a high-quality customer experience throughout the sales lifecycle
●Work on other tasks and projects as needed as part of our collaborative work environment. 

Detailed Responsibilities 

Hospital outreach 
● Explaining report(s) methodology, offering resources 
● Communicating report dates/process; 
● Answering questions, providing press templates 
● Refining our contact database 

Inquiry management 
● Requests for materials
● Questions related to Lown Index, other reports, methodology 
● Requests for specific data 
● Requests to review hospital press releases/announcements for accuracy
● New hospital contacts 

Sales efforts 
BADGES – sales and marketing 
● Generate inquiries—email, sometimes phone; 
● Use badge pricing tools to provide quotes 
● Create licensing agreements and sales orders 
● Following up for feedback, collecting cases of badge use, managing hospital subscriptions to our newsletter, sending invoices 

DATA – sales 
● Field inquiries; work with data team 
● Use data pricing tools to provide quotes. 
● Coordinate pre-payments 
● Obtain signed Data Use Agreement (DUA) 

Reporting, QC 
● Maintain our CRM with all sales efforts to enable detailed reporting 
●Provide sales report and other requested details to senior management and Board 
-Track outreach efforts and exposure 
-Track outstanding quotes, status of licensing agreements 
● Work with Comms team on messaging, including press release templates, hospital resource kits, and hospital emails. 
● Streamline, refine, and test internal and external-facing software tools 
● Perform various QC tasks – especially in preparation for annual launch. 

Qualifications / Requirements: 
1. 2+ years in sales, marketing, or business development experience, ideally in the health care or nonprofit sectors. 
2. Bachelor’s degree with a business-related concentration required, preferably with sales and marketing focus. 
3. Belief in the mission of the organization 
4. Experience and proven track record in marketing or sales, preferably in health and hospitals
5. Familiarity with value-based care, hospital ratings, or healthcare quality metrics is a plus
6. Ability to generate compelling and engaging marketing materials efficiently
7. Proficient in word processing, spreadsheets, and digital document management
8. Experience with a CRM or other software, including prospect research tools, required.
9. Understanding of or comfort learning database systems 
10. Ability to generate and understand reports. 
11. Ability to meet deadlines, think analytically, and manage a project 
12. Strong written and verbal communication skills. 
13. Ability to work well with others as well as be independently motivated. 

Compensation, Benefits, and Work Schedule: 
This is a manager-level, part-time or full-time position. Starting annualized salary is $70,000 – $102,500, depending on experience. Generous benefits package including health insurance, paid time off, life insurance, disability insurance, and other benefits. 

To Apply: 
Submit your resume via Indeed.com. If you’re excited to work with us but not sure if you fit the qualifications, please apply! We want to hear from you. 

The deadline to apply is or until the position is filled. Applications will be reviewed on a rolling basis. No phone calls please. We sincerely regret that we will not be able to respond to all applicants. 

As an organization working for a more equitable health system, we promote a diverse and inclusive working environment and value differences in identity and experience. 

We encourage applications from all qualified individuals without regard to race, color, religion, gender, sexual orientation, gender identity or expression, age, neurodiversity, national origin, marital status, citizenship, disability, veteran status, and record of arrest or conviction. The Lown Institute is an equal opportunity employer.